Marketing Officer (Ref. No.: HKRITA-MO-07/25)

Job Description

Reporting to the Senior Marketing Manager, the appointee will be required to:

• oversee all social media platforms (including Facebook, Instagram, LinkedIn, YouTube, WeChat, and Podcasts);
• develop and execute content calendars for specific project or product campaigns and target audiences;
• craft, refine, and schedule engaging multimedia content for daily dissemination to enhance audience engagement and maintain brand tone and visual identity;
• monitor, analyse, and report on content and social media performance, using insights to optimise campaigns and achieve key performance indicators;
• manage comments and direct messages to foster strong community engagement and uphold brand image;
• lead design and multimedia support by creating digital and print marketing materials to effectively communicate project value and support marketing initiatives;
• work closely with internal and external stakeholders to ensure all marketing activities and content align with organisational guidelines and the latest project developments;
• liaise with contractors and vendors for the design and production of promotional materials and equipment;
• maintain up-to-date knowledge of all ongoing projects and initiatives to ensure accurate and effective marketing communications;
• provide administrative support for marketing activities, including report preparation, etc;
• assist in any marketing or publicity event; and
• perform ad hoc duties as assigned. 

Requirements

• A recognised degree in Business, Marketing, Advertising, Communications or a related field;
• At least three years of relevant working experience, with experience in marketing or corporate communications will be an advantage;
• Strong communication and presentation skills with proficiency in both written and spoken English and Chinese, including Putonghua;
• Knowledge of content management for website, social media and its tracking tools;
• A good team player with good organisation skills, outgoing and adaptable to change;
• Able to work independently and under tight schedule;
• Proficiency in IT applications, especially Adobe Photoshop, Illustrators, Canva, MS Office and Chinese word processing; and
• Experience with photo and video shooting is an advantage

Application

Applicants should state their current and expected salary in the application. Salary offered will be commensurate with qualifications and experience. An initial 2-year contract will be offered to the successful candidate of the post. Re-engagement thereafter is subject to mutual agreement.

Applicants are invited to send detailed curriculum vitae in strict confidence to Human Resources Manager, The Hong Kong Research Institute of Textiles and Apparel Limited, R906-8, Shirley Chan Building, The Hong Kong Polytechnic University, Hung Hom, Kowloon. (E-mail: recruit@hkrita.com). Recruitment will continue until the position is filled. HKRITA reserves the right to consider late applications and nominations, and to fill or not to fill the positions. Personal data provided by applicants will be used for recruitment and other employment-related purpose. Details of the Personal Information Collection Statement for recruitment can be found at https://www.hkrita.com/en/about-hkrita/career.

*Please mark “PRIVATE & CONFIDENTIAL” and quote the position applied for and its reference number on the envelope.